Steve Rainwater never used online shopping in the US until the Covid-19 pandemic struck. Now, his family is turning to receive food delivered via Instacart and Whole Food.
Rainwater is a software developer in his 50s, now he lives in Irving, Texas (USA), he said if these services continue to provide in a convenient way like this, he can use duration.
Not only Rainwater, but millions of people across the US and many other countries have also turned to online food service providers such as Blue Apron and delivery services like Peapod or FreshDirect to access stores. Their frequent grocery due to staying at home avoids the epidemic, an epidemic that scares them whenever they have to go to local supermarkets or convenience stores.
This sudden and important change has increased online orders and new customers for these companies – services that have taken years to convince users to switch to online shopping. , including food. But the rapid rise has led to many problems that are not easy to solve, such as out of stock or shortage of workers, even causing stress to their employees.
A series of demonstrations by Instacart and Whole Food employees this week to protest unsafe working conditions show a lot of inadequacies in this context. John Trammell, a Manhattan resident (USA) and who has been using online grocery store FreshDirect since early 2012, said: “This is a time for them to thrive and they seem to have been unable to handle. reasonably (take advantage of) them effectively”. Not only small retailers, large systems such as Amazon are no exception, last week a series of Amazon delivery workers went on strike to improve the working environment and remuneration, they thought it was necessary. be treated better when they have to deal with the dangers of the disease to get out of the delivery while everyone is safe at home.
It is highly likely that Americans and many other countries will drastically change the way they shop for food after escaping the new strain of the Corona strain, a change that could be permanent, as a large part of the grocery market will be over $1,200 billion worth of chemies shifted from supermarket aisles to phone screens and laptops.
Once they get used to it, it may give shoppers less reason to leave home or equipment screens to shop, thereby more or less hurting traditional sales businesses. but it has increased the influence of giant online retailers like Amazon and Walmart. Smaller e-commerce systems may soon be converted or merged into much larger companies, scaling up to meet increased customer demand.
Food shopping has changed, albeit slowly, over the decades as young people gradually shifted to online shopping. This trend will continue, but the Covid-19 pandemic is a turning point that will accelerate that transition even though it is unlikely to change most of the shopping habits of people, the problem is grocery stores. Online services and e-commerce services are ready to take this opportunity.